One digital billboard can do the work of 6 to 8 conventional static billboards. In my opinion they look much more attractive that the static billboard. The cities are trading off the tradition static billboards at a ratio of 4 to 6 static billboards for one digital, that sounds like a win, win for everyone, right?. Not really unless you are a large billboard company that would like to trade off your income billboards.
Some of the politicians and garden clubs would take them all down if and plant flowers or a trees. Can you imagine Times Square without its electronic billboards? How about the flashing billboards in Las Vegas? Would you take the famous “Hollywood” landmark billboard down and plant a few bush or trees instead? What if you took all the billboards down? Stripped every American city naked of all the billboards and cleared them from the highways? Would that not be a desecration of the face of America? You bet it would and it is not going to happen.
I think you will be seeing less static and more digital billboards across America in the future as laws regulating and governing billboards get tighter. The trade-off of 4 to 6 static billboards for one digital is a great deal for the cities but not for all billboard companies. For instance a small mom and dad billboard shop in LA or Dallas may not have 4 to 6 billboards to trade-off for one digital billboard, where a large billboard company such as Clear Channel Outdoor which has many. How do you make this fair to the mom and dad operators? Their rights are also important; these kinds of laws knock them out of the race leaving a monopolized market by the large companies. The small guy loses once again.
It would be great to see the clutter cleaned up and quality control move in as long as it is not at the expense of the little people who make up the majority. If the mom and dad operator’s rights are to survive is important to take them into consideration when writing new laws by both state and local governments.
Get Back in the Game! Stop losing money and turn your money around. For more information on how you can get back on the pathway to a higher return on investment e-mail me Tom Gunter at TopGunUSA@aol.com or check out my web site for Billboard Brokers of America at. http://www.billboardbroker.com
I am going to help you answer that question but first let me qualify myself.
My name is Thomas Gunter a 46 year plus veteran of the outdoor adverting industry and owner of Billboard Brokers of America, LLC.
I have my own Internet marketing plan and website, I am easy to find on the Internet you can look me up on Google by simply placing the words Billboard Broker in the search window.Withthat said let’s move on.
No I am not an Internet Guru I and I am not trying to sell you anything. I am a business man that found a better way to make money which I would like to share with you. A way you can also reach out to thousand of people around the world from your website. If I can do this, so can you.
Get ready to increase your new-found Internet revenues to a place where there are no limits! The Internet! Cyber space! Here you can go as far as your intelligence and imagination can possibly take you. There are no speed limits so you can take your time or go just as fast as you would like to. It is a great place to build a new business.
The goal of this information is to help you get started building your very own Internet business by having the right mindset. Once you have all this in place by all means it time for you to get started!
Setting up an Internet website can be quite lucrative and exciting once you know how it is done.
Listed below are a few of my step by step details to help you get started.
Step 1 – Do your research. Read all the information you can find and seek the information that suits you and your marketing plan best. Study web sites that are successful,their designs continent and marketing techniques. Find techniques and foot prints that will help you to plan and design your own. Set your goals high and become your own success story.
Step 2 – Educate yourself. To develop a productive web business necessitates the proper knowledge, this is what separates the winners from the losers in all business. Be sure you learn from someone who has already been successful on the web, listen to what they have to say and then and then decide for yourself what is right for you.
Step 3 – Once you have a money-making system invest in your new-found business and yourself
To create your online enterprise you need to set up a robust money-making process that will be making you a great cash income. Once you have that technique down you should think about outsourcing techniques of repetitive tasks and focus on increasing the speed of that method so you can grow.
Step 4 – Develop a master approach for yourself to definitely what you are going to do and stay with it. Being self-employed requires a lot of self-discipline. This is where the mindset part comes in.
Your Internet business will most likely not succeed if you fail to process your goals along with a plan to execute it. In making your new web business lucrative you will have to develop a master plan and provide ample focus and attention to it until it works. Perseverance is one of the main keys to success in any business.
To setup your worldwide web business you’ll want to set up essential methods that you will have to adhere to in order to succeed. Most likely that is going to require long hours and a lot of dedication especially in the beginning.
If you are planning to start a home based internet business you will need to utilize the enormous power of leveraging to develop your own web business. It is very important you save yourself from on-line misconceptions.
Obtaining the desire needed to start-up a home Internet business and having the opportunity to actually do this is two different situations. There are some concerns you should think about before leaving your present job and starting an online business.
Be true to yourself before you begin. Ask yourself a few questions before you make a decision. One of the first questions to ask yourself, are you ready to start a home web business? Self-confidence will play a large part in the success of your new business. You will need to believe that your home based business will be successful.
What do others think about your self-employment decision? Sometimes one can be over-confident about their ability. Are you ready for self-employment? You need to be very honest with yourself about this. Consider how you work at your current job? Are you one to finish your task at hand regardless of the situation? Do you work just as well at work when your supervisors are not around? Are you willing to work longer hours to achieve you new goals? Are you good at goal setting?
These are some of the many questions you need to ask yourself. Have you ever considered instructional classes or workshops about starting up and managing your own business? For individuals who have not run their own business before they may want to consider doing this before they start. You’ll learn about the good, the bad and the ugly part of having your very own small business. It is not for everyone.
Are you ready for the real test? If so it is time to get started. You should make sure that you have some type of back up income to help keep you afloat while you seek out your new venture.
Be ready for long hours that often generate no immediate income? Working long hours is normal when you are working for yourself. Sometimes you work these long hours with very little or no pay especially in the beginning.
In closing I cannot express how important it is to do your research and educate yourself before you begin. Make sure this is something you will enjoy. If you can start out part-time, do it before you give up your day job. Don’t quit your day job until you are sure you are ready. And remember to always have a backup plan.
Good luck on your new venture!
For more information: e-mail email@example.com
or visit my site at www.billboardbroker.com
If you have a web site by now you have already heard of Google’s latest Penguin release, if you are a SEO you was most likely already prepared for it.
In reality Google did not take anything from anyone they just did a little house cleaning.
My name is Thomas Gunter, I own a company named Billboard Brokers of America and my web site was one of those that got hit and I got my butt kicked by the little Penguin guy. I was penalized for 30 days, lost a lot of my hits and could not be found on the Google search engine. I was not aware that some of the things I was doing was not consider Internet etiquette.
I am certainly not an SEO by all means. I did not want anyone else including a SEO to build my web site so I built it myself. I built it my way. I basically had many of the keywords my largest competitors still have posted on their front page. It looked so cheap to me I made my keywords the same color as my background. Well, if you don’t know already that is considered masking and that my friends will get you penalized.
Google’s Penguin update penalizes websites that are over optimized and have to may keywords,they considered that spamming. I did some serious research to find out what Google considers a good web site.
I found out they are looking for unique content material and back links to websites that are very similar to the ones the web site is linked to and spam free. This is one of the most recent moves by Google to make sure they are actually ranking websites that are the most important to the Internet. Penguin was created to target web sites that do not meet up to Google’s current standards and published in their latest rules and guidelines.
Penguin’s update is really an aggressive SEO beast to deal with.Google’s latest action is to encourage better developed of websites without spam. Two examples are keyword packing and keyword masking. Google’s Penguin upgrade penalizes keyword stuffing greater now than in the past. Hopefully you have been spared and had enough time to remove anything that would be considered keyword stuffing and masking.
As for me I cleaned my web site up and filled it with new content. I have three keywords that has me back on Google’s front page. Traffic is coming back up, I hope to be back to normal within the next month or so.
In summing it all up the Penguin update didn’t really change anything that Google had not already deemed unacceptable. If you are really interested in building and maintaining your own web site check out what theses search engines are all looking for first.